Rename
When he was first created by Sanrio in 2001. He was called Baby Cinnamon. A year later he was "renamed" Cinnamoroll, to remedy any problems with the registration of the mark overseas, however he is now called in both ways, but also more simply Cinnamon. As of 2007, Cinnamoroll's original name "Baby Cinnamon" is no longer being used by Sanrio and is officially called "Cinnamoroll". In Japan, he is still named "Cinnamoroll" but he is mostly called "Cinnamon".
Read more about this topic: Cinnamoroll