Chatelaine (magazine) - The Creation of Chatelaine Magazine

The Creation of Chatelaine Magazine

Chatelaine magazine was first published in March 1928. It was created by the Maclean Hunter Publishing Company as a means to reach a different demographic than its other publications, Macleans and The Financial Post. Maclean Hunter Publishing Company solicited ideas from Canadian women in order to choose a name for the magazine, offering a $1000 prize for the winning entry. The contest, which drew 75,000 entries, encouraged a great deal of hype about the magazine's inauguration among Canadian women. A rancher's wife from Eburne, British Columbia won with her suggestion of "The Chatelaine." The title refers to the ring of keys which housewives long ago would use to get into every part of the house.

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