Celebrity Chef - Influences

Influences

Celebrity chefs have changed the style of food that the general public consume. For example, despite the fact that Asian cuisine had been available in the UK since the 1960s, it was only due to the influence of chefs like Ken Hom and Madhur Jaffrey in the early eighties that the public became aware that these anglicised meals were not the authentic article. Tying into his first television series in 1984, the book Ken Hom's Chinese Cookery sold 1.2 million copies in the UK alone. Chef Jamie Oliver ran a campaign in the UK in his television show Jamie's School Dinners to introduce better eating habits in school dinners for schoolchildren. The campaign saw a change in food standard requirements across the UK, and the show was exported to the United states for the same purpose.

Read more about this topic:  Celebrity Chef

Famous quotes containing the word influences:

    Live in each season as it passes; breathe the air, drink the drink, taste the fruit, and resign yourself to the influences of each. Let them be your only diet drink and botanical medicines.
    Henry David Thoreau (1817–1862)

    However diligent she may be, however dedicated, no mother can escape the larger influences of culture, biology, fate . . . until we can actually live in a society where mothers and children genuinely matter, ours is an essentially powerless responsibility. Mothers carry out most of the work orders, but most of the rules governing our lives are shaped by outside influences.
    Mary Kay Blakely (20th century)

    Nothing changes more constantly than the past; for the past that influences our lives does not consist of what actually happened, but of what men believe happened.
    Gerald W. Johnson (1890–1980)