Benefits
The possible benefits of cause marketing for nonprofit organizations include an increased ability to promote the nonprofit organization's cause via the greater financial resources of a business, and an increased ability to reach possible supporters through a company's customer base. The possible benefits of cause marketing for business include positive public relations, improved customer relations, additional marketing opportunities, and making more money.
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Famous quotes containing the word benefits:
“When your parents are in political life, you arent normal. Everybody talks about the benefits, but I dont know what the benefits are.... But Id rather have that kind of mother than an overweight housewife.”
—Katherine Berman Mariano (b. 1957)
“It is too late in the century for women who have received the benefits of co-education in schools and colleges, and who bear their full share in the worlds work, not to care who make the laws, who expound and who administer them.”
—J. Ellen Foster (18401910)
“In America the young are always ready to give to those who are older than themselves the full benefits of their inexperience.”
—Oscar Wilde (18541900)