Sources
- Keller, Marryann, Collision: GM, Toyota, Volkswagen and the Battle To Own the 21st Century, 1993.
- Kiley, David, "Getting The Bugs Out: The Rise, Fall and Comeback of Volkswagen in America", Adweek, 2002
- Automobile magazine, July 1989, Paul Lienert column.
Read more about this topic: Carl Hahn
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