Expansion Via Acquisitions
During the 1990s, Cameron strengthened its position, via a string of acquisitions. First, Cameron acquired its main British competitor Thunder & Colt Balloons. Then, it bought the smaller Sky Balloons, which had been formed by former Thunder & Colt employees after the company's sale. Finally, Cameron acquired two-thirds ownership of Lindstrand Balloons, which had been formed by Per Lindstrand after he left Thunder & Colt in the early 1990s. Cameron bought the majority stake in Lindstrand Balloons from Rory McCarthy, a British industrialist associated with Richard Branson, who had invested in the company to support Branson's series of record-setting balloon flights.
Cameron has integrated the Thunder & Colt product range, notably the AS-series hot air airships, into its own catalogue, while Sky's products have been discontinued. Lindstrand Balloons continues to operate as an independent company with separate management and its own designs and products.
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