Burbank Police Department (California) - Magnolia Park Area

Magnolia Park Area

Magnolia Park, established on Burbank's western edge in the early 1920s, had 3,500 houses within six years after its creation. When the city refused to pay for a street connecting the subdivision with the Cahuenga Pass, real estate developer Earl L. White did it himself and called it Hollywood Way. White was owner of KELW, the San Fernando Valley's first commercial radio station, which went on the air February 13, 1927.

The city's Magnolia Park area, bordered by West Verdugo Avenue to the south and Chandler Boulevard to the north, is known for its small-town feel, shady streets and Eisenhower-era storefronts. Most of the homes in the area date to the 1940s, when they were built for veterans of World War II. Central to the community is Magnolia Boulevard, known for its antique shops, boutiques, thrift shops, corner markets, and occasional chain stores.

The neighborhood is in constant struggle with developers looking to expand and update Magnolia Boulevard. Independent merchants and slow-growth groups have fought off new construction and big-box stores. The neighborhood remains quiet despite being beneath the airport flight path and bordered by arterial streets.

One of the centerpieces of the area's attempted comeback is Porto's Bakery at the old Thrifty site located at 3606 and 3614 West Magnolia Boulevard. As part of the project, Burbank loaned Porto's funds for building upgrades. Under the agreement a portion of the loan will be forgiven over a 10-year period. East of Porto's is Antique Row, a hub for shopping in the city.

Other enhancements include converting the disused railroad right-of-way along Chandler Boulevard into a landscaped bikeway and pedestrian path. This project was part of a larger bike route linking Burbank's downtown Metrolink station with the Red Line subway in North Hollywood. The bike friendly neighborhood and vintage shops has made this a part of the San Fernando Valley that is frequented by Hipsters.

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