History
Disc Jockey Helen Leicht created, hosted and produced an early version of Breakfast with the Beatles on WIOQ in Philadelphia beginning in 1976 and running through 1989; when WIOQ changed formats, Leicht moved the program to station WMGK. Disc jockeys and program directors at other stations picked up the idea and variations on a Beatles-themed programming block appeared throughout the US. The concept proved a good fit for morning programming (particularly on weekends) and so the Breakfast name, or a variant, was often used. The all-Beatles format was further popularized by such nationally syndicated programs as Ticket to Ride, hosted by Scott Muni in the 1980s.
It is a reflection of the cultural influence of the Beatles that radio stations have been able to sustain this format, sometimes running daily, for at least 25 years.
Read more about this topic: Breakfast With The Beatles
Famous quotes containing the word history:
“The only history is a mere question of one’s struggle inside oneself. But that is the joy of it. One need neither discover Americas nor conquer nations, and yet one has as great a work as Columbus or Alexander, to do.”
—D.H. (David Herbert)
“Every literary critic believes he will outwit history and have the last word.”
—Mason Cooley (b. 1927)
“To care for the quarrels of the past, to identify oneself passionately with a cause that became, politically speaking, a losing cause with the birth of the modern world, is to experience a kind of straining against reality, a rebellious nonconformity that, again, is rare in America, where children are instructed in the virtues of the system they live under, as though history had achieved a happy ending in American civics.”
—Mary McCarthy (1912–1989)