History
Disc Jockey Helen Leicht created, hosted and produced an early version of Breakfast with the Beatles on WIOQ in Philadelphia beginning in 1976 and running through 1989; when WIOQ changed formats, Leicht moved the program to station WMGK. Disc jockeys and program directors at other stations picked up the idea and variations on a Beatles-themed programming block appeared throughout the US. The concept proved a good fit for morning programming (particularly on weekends) and so the Breakfast name, or a variant, was often used. The all-Beatles format was further popularized by such nationally syndicated programs as Ticket to Ride, hosted by Scott Muni in the 1980s.
It is a reflection of the cultural influence of the Beatles that radio stations have been able to sustain this format, sometimes running daily, for at least 25 years.
Read more about this topic: Breakfast With The Beatles
Famous quotes containing the word history:
“A country grows in history not only because of the heroism of its troops on the field of battle, it grows also when it turns to justice and to right for the conservation of its interests.”
—Aristide Briand (1862–1932)
“History has neither the venerableness of antiquity, nor the freshness of the modern. It does as if it would go to the beginning of things, which natural history might with reason assume to do; but consider the Universal History, and then tell us,—when did burdock and plantain sprout first?”
—Henry David Thoreau (1817–1862)
“Books of natural history aim commonly to be hasty schedules, or inventories of God’s property, by some clerk. They do not in the least teach the divine view of nature, but the popular view, or rather the popular method of studying nature, and make haste to conduct the persevering pupil only into that dilemma where the professors always dwell.”
—Henry David Thoreau (1817–1862)