WIYY "98 Rock"
In the spring of 1988, at Baltimore radio station "98 Rock" WIYY-FM, as a lead morning show personality between 1987 and 1989, Bob Rivers gained national attention for an 11-day, on-the-air marathon during a Baltimore Orioles losing streak. He vowed to remain on the air until the Orioles won a game. He kept his vow and became a local celebrity among Orioles fans for his pledge.
During his time at 98 Rock, he and WIYY radio collaborated with Sheffield Recording Studios to continue his campaign of 'Twisted Tunes.'
Read more about this topic: Bob Rivers
Famous quotes containing the word rock:
“Never before has a generation of parents faced such awesome competition with the mass media for their children’s attention. While parents tout the virtues of premarital virginity, drug-free living, nonviolent resolution of social conflict, or character over physical appearance, their values are daily challenged by television soaps, rock music lyrics, tabloid headlines, and movie scenes extolling the importance of physical appearance and conformity.”
—Marianne E. Neifert (20th century)