Blue Bird Toffee is a brand of toffee, founded in Worcestershire, England, in 1898 by Harry Vincent.
Vincent had similar ideas to Cadbury and the Frys with regards to the workplace being a pleasant environment to work.
Vincent's toffee was originally called Harvino, but after watching Maeterlink's play 'The Blue Bird of Happiness' he renamed the product Blue Bird.
Bluebird Toffee left their West Midlands site in October 1998, and the company now trade in Hull as part of Needler's.
Needler's changes name after acquiring Blue Bird to become Needler Bluebird. In 2002 Needler Bluebird was purchased by Ashbury Confectionery and discontinued all lines previously made by Needler's and Blue Bird.
Ashbury donated the company's collection of historic Blue Bird packaging to the Black Country Living Museum.
Famous quotes containing the words blue and/or bird:
“At twelve, the disintegration of afternoon
Began, the return to phantomerei, if not
To phantoms. Till then, it had been the other way:
One imagined the violet trees but the trees stood green,
At twelve, as green as ever they would be.
The sky was blue beyond the vaultiest phrase.”
—Wallace Stevens (1879–1955)
“The bird would cease and be as other birds
But that he knows in singing not to sing.
The question that he frames in all but words
Is what to make of a diminished thing.”
—Robert Frost (1874–1963)