Characteristics
The inedible fruit is harvested for its seeds, which contain annatto, also called bixin. It can be extracted by stirring the seeds in water. It is used to color food products, such as cheeses, fish, and salad oil. Sold as a paste or powder for culinary use, mainly as a color, it is known as "achiote," "annatto," "bijol," or "pimentão doce." It is a main ingredient in the Yucatecan spice mixture recado rojo, or "achiote paste." The seeds are ground and used as a subtly flavored and colorful additive in Latin American, Jamaican, Chamorro and Filipino cuisine. Annatto is growing in popularity as a natural alternative to synthetic food coloring compounds. While it has a distinct flavor of its own, it can be used to color and flavor rice instead of the much more expensive saffron. It is an important ingredient of cochinita pibil, the spicy pork dish popular in Mexico. It is also a key ingredient in the drink tascalate from Chiapas, Mexico.
In several European countries (e.g. Great Britain, Denmark, Sweden, Norway) the pigment, extracted by solvent or boiling the seeds in oil, have been and often still is used as color in margarines and several other foods. The pigment has E-number E160b. The seeds are collected from wild-growing bushes or from plantations, in Latin America, Africa (e.g. Kenya) and Asia. However, since there is no strong organization promoting the use of annatto, the color beta carotene, which is more expensive, has pushed the natural pigment out of many applications.
Read more about this topic: Bixa Orellana