Concept and Artwork
In an MTV interview with Simpson on December 18, 2007, Simpson said that the album's title would be Bittersweet World, also the name of one of the album's songs; she said that she had also considered the title Color Outside the Lines, a line from the song "Rule Breaker". She described the title Bittersweet World as reflecting how she "feel about the world right now" and later said that the song "Bittersweet World" is "basically about how with the bad comes the good in pretty much every situation and vice versa. There are hard things, but you always have to find the positive." Simpson did the photoshoot for the album with photographer Ben Watts in Los Angeles. The photoshoot took place while Simpson still had blonde hair; she subsequently dyed it red in January 2008. Simpson described the style of the photoshoot as "street-oriented" and referred to the importance of having the photoshoot reflect herself, the album, and what she experienced while recording it. Some of the shots were done in a studio, while others were done outside at Venice Beach.
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Famous quotes containing the word concept:
“Behind the concept of woman’s strangeness is the idea that a woman may do anything: she is below society, not bound by its law, unpredictable; an attribute given to every member of the league of the unfortunate.”
—Christina Stead (1902–1983)