Promotion
Aguilera revealed the title of the album as well as the name of three new songs in the February 2010 issue of Marie Claire magazine. On January 22, 2010, Aguilera premiered a stripped-down version of the Linda Perry produced "Lift Me Up" during the Hope for Haiti Now: A Global Benefit for Earthquake Relief telethon. Aguilera was also featured on the June cover of GQ Germany, the June/July cover of Latina and the June cover of Out. On May 7, 2010, Aguilera performed "Not Myself Tonight" on The Oprah Winfrey Show.
"You Lost Me" was performed on May 26, 2010, on the American Idol finale. Aguilera performed a medley of "Bionic", "Not Myself Tonight" and "Woohoo" at the 2010 MTV Movie Awards on June 6. On the album release day in the United States, June 8, 2010, Aguilera performed a medley of "Bionic" and "Not Myself Tonight" as well as "Beautiful", "Fighter" and "You Lost Me" on The Today Show. On June 9, 2010, Aguilera gave and interview and performed "You Lost Me" on the Late Show with David Letterman. She performed "Not Myself Tonight" and gave an interview on Live with Regis and Kelly on June 10, 2010. Aguilera performed "Fighter", "You Lost Me", "Not Myself Tonight" along with a medley of "Genie in a Bottle"/"What a Girl Wants" on The Early Show on June 11, 2010. On June 13, 2010, Aguilera was featured on VH1 Storytellers as well as on Behind the Music.
Aguilera planned to further promote the album by embarking on the Bionic Tour. 20 concerts were scheduled across the United States and Canada between July 15, 2010 and August 19, 2010. British singer Leona Lewis was scheduled to be the tour's supporting act and the tour would be considered the North American leg of Lewis's The Labyrinth tour. On May 24, 2010, Aguilera postponed the tour until 2011. In a message on her website and from tour promoter Live Nation, Aguilera stated that due to the excessive promotion of the album and her then upcoming film debut in Burlesque, she felt she needed more time to rehearse the show and with less than a month between the album release and tour, it was not possible to create and perform a show at the level that her fans expect from her. However, the tour was never rescheduled and promotion on Bionic ended shortly thereafter.
Read more about this topic: Bionic (Christina Aguilera Album)
Famous quotes containing the word promotion:
“Parents can fail to cheer your successes as wildly as you expected, pointing out that you are sharing your Nobel Prize with a couple of other people, or that your Oscar was for supporting actress, not really for a starring role. More subtly, they can cheer your successes too wildly, forcing you into the awkward realization that your achievement of merely graduating or getting the promotion did not warrant the fireworks and brass band.”
—Frank Pittman (20th century)
“I am asked if I would not be gratified if my friends would procure me promotion to a brigadier-generalship. My feeling is that I would rather be one of the good colonels than one of the poor generals. The colonel of a regiment has one of the most agreeable positions in the service, and one of the most useful. “A good colonel makes a good regiment,” is an axiom.”
—Rutherford Birchard Hayes (1822–1893)