Reception
The pilot episode has an estimated overnight audience of nearly 600,000 viewers, later confirmed by BBM Nielsen Media Research to be 615,000 viewers.
In the Netherlands, Being Erica premiered with 398,000 viewers with a market share of 5.9%. The rest of the season had a market share of 5.5% according to Stichting KijkOnderzoek. Being Erica was pulled off the schedule on Net 5 after the 10th episode to make room for 90210 and Gossip Girl. The remaining episodes began airing October 10. The series hit an all-time low when it returned on Net 5 but became stable after the second episode. Since January 2010 there has not been a new episode in the Netherlands because the ratings dropped dramatically in the second half of the second season. The DVD of season 2 was distributed by the BBC instead of Net 5, who released the first season on DVD. The sales did well so the BBC decided to release the third season as well in the Netherlands, even though the third season did not air.
In the UK, Being Erica was broadcast on E4. The first season premiered on September 28, 2009 and ended on December 14, 2009. The second season began airing on Monday, June 21, 2010 at 10 pm but was suddenly shifted to a 12:10 am graveyard slot after only four weeks. Seasons 3 and 4 were broadcast similarly, with season 4 episodes shown only once, in pairs after midnight.
Read more about this topic: Being Erica
Famous quotes containing the word reception:
“But in the reception of metaphysical formula, all depends, as regards their actual and ulterior result, on the pre-existent qualities of that soil of human nature into which they fall—the company they find already present there, on their admission into the house of thought.”
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