Model Formulation
Where:
- is the rate of change of the installed base fraction
- is the installed base fraction
- is the coefficient of innovation
- is the coefficient of imitation
Sales is the rate of change of installed base (i.e. adoption) multiplied by the ultimate market potential :
The time of peak sales
Read more about this topic: Bass Diffusion Model
Famous quotes containing the words model and/or formulation:
“I’d like to be the first model who becomes a woman.”
—Lauren Hutton (b. 1944)
“You do not mean by mystery what a Catholic does. You mean an interesting uncertainty: the uncertainty ceasing interest ceases also.... But a Catholic by mystery means an incomprehensible certainty: without certainty, without formulation there is no interest;... the clearer the formulation the greater the interest.”
—Gerard Manley Hopkins (1844–1889)