Community Involvement
Barnes & Noble hires community relations managers to engage in community outreach. These managers' responsibilities include organizing in-store events, such as author appearances, children’s storytimes and book groups. Community relations managers also work closely with local schools and groups to promote literacy and the arts. For example, Barnes & Noble sponsors a children's summer reading program that promotes literacy and puts over 2 million books into the hands of the children each year. Barnes & Noble also hosts bookfairs, which raise funds for schools and libraries, and an annual holiday book drive to collect books for disadvantaged children. 1.16 million books were collected and distributed in 2007. To promote nationwide literacy among 1st to 6th graders and encourage more reading during the summer, Barnes & Noble has implemented a summer challenge: if children read 8 books and write about their reading, Barnes & Noble will give the readers a free book.
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Famous quotes containing the words community and/or involvement:
“Justice begins with the recognition of the necessity of sharing. The oldest law is that which regulates it, and this is still the most important law today and, as such, has remained the basic concern of all movements which have at heart the community of human activities and of human existence in general.”
—Elias Canetti (b. 1905)
“Not only do our wives need support, but our children need our deep involvement in their lives. If this period [the early years] of primitive needs and primitive caretaking passes without us, it is lost forever. We can be involved in other ways, but never again on this profoundly intimate level.”
—Augustus Y. Napier (20th century)