Community Involvement
Barnes & Noble hires community relations managers to engage in community outreach. These managers' responsibilities include organizing in-store events, such as author appearances, children’s storytimes and book groups. Community relations managers also work closely with local schools and groups to promote literacy and the arts. For example, Barnes & Noble sponsors a children's summer reading program that promotes literacy and puts over 2 million books into the hands of the children each year. Barnes & Noble also hosts bookfairs, which raise funds for schools and libraries, and an annual holiday book drive to collect books for disadvantaged children. 1.16 million books were collected and distributed in 2007. To promote nationwide literacy among 1st to 6th graders and encourage more reading during the summer, Barnes & Noble has implemented a summer challenge: if children read 8 books and write about their reading, Barnes & Noble will give the readers a free book.
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Famous quotes containing the words community and/or involvement:
“Human life in common is only made possible when a majority comes together which is stronger than any separate individual and which remains united against all separate individuals. The power of this community is then set up as “right” in opposition to the power of the individual, which is condemned as “brute force.””
—Sigmund Freud (1856–1939)
“In the planning and designing of new communities, housing projects, and urban renewal, the planners both public and private, need to give explicit consideration to the kind of world that is being created for the children who will be growing up in these settings. Particular attention should be given to the opportunities which the environment presents or precludes for involvement of children with persons both older and younger than themselves.”
—Urie Bronfenbrenner (b. 1917)