Banyan VINES - Decline

Decline

By the late 1990s, VINES' once-touted StreetTalk Services' non-flat, non-domain model with its built in messaging, efficiency and onetime performance edge had lost ground to newer technology.

Banyan was unable to market its product far beyond its initial base of multi-national and government entities. Because Banyan was unable to quickly develop an OS to take advantage of newer hardware and failed to understand that it was the StreetTalk directory services, rather than the shrink-wrapped OS, that was the prime value added, the company lost ground in the networking market. VINES sales rapidly dried up, both because of these problems and because of the rapid rise of Windows NT. Banyan increasingly turned to StreetTalk as a differentiator, eventually porting it to NT as a stand-alone product and offering it as an interface to LDAP systems.

Dropping the Banyan brand for ePresence in 1999, as a general Internet services company, the firm sold its services division to Unisys in late 2003 and liquidated its remaining holdings in its Switchboard.com subsidiary.

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