Audience
The listeners of Astronomy Cast vary widely in demographics, but the vast majority is between the ages of 18 and 53 according to a conducted survey. It is believed that the lack of young listeners is caused by the fact that Astronomy Cast may prove slightly too advanced for a younger audience and that the shortage of older listeners is due to the generation's relative infamiliarity with technology and portable devices. Moreover, although Astronomy Cast is aimed at both the male and female audiences, only about 9% of the listeners are female.
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“Popular art is normally decried as vulgar by the cultivated people of its time; then it loses favor with its original audience as a new generation grows up; then it begins to merge into the softer lighting of “quaint,” and cultivated people become interested in it, and finally it begins to take on the archaic dignity of the primitive.”
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