Notable History and Accomplishments
As the World Turns premiered on April 2, 1956. It was the first television daytime drama with a 30-minute running time; all daytime dramas until then had had 15-minute running times.
The series was also CBS' first to expand to a 60-minute running time, doing so in 1975. By 1958, the program was the number one daytime drama in the United States, where it remained until 1978. As the World Turns won the Daytime Emmy for Outstanding Daytime Drama Series four times, in 1987, 1991, 2001, and 2003.
Read more about this topic: As The World Turns
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