Culture
Japanese typically consume arare to celebrate the Doll Festival (Hinamatsuri), on March 3, Girls' Day in Japan. The arare made during the festival are very colorful - pink, yellow, white, brown, light green, and so on. Regular arare can be bought throughout the year, but the colorful ones are only available around January to March in anticipation of the Doll Festival.
Arare was brought to the U.S. by Japanese immigrants who came as plantation workers in the early 1900s. In Hawaii, the snack is often called kakimochi (fried rice paste) or mochi crunch. In Hawaii, it is popular to mix arare with popcorn (some people mix in furikake, too). The popular Hurricane popcorn includes both arare and furikake with the popcorn. Also popular in Hawaii is li hing arare.
Read more about this topic: Arare (food)
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