American Mustache Institute - "Saving and Spending Patterns of Mustached Americans"

"Saving and Spending Patterns of Mustached Americans"

In October 2009, AMI and Quicken commissioned a study entitled “Saving And Spending Patterns of Mustached Americans”. The research study examined a random sample of 2,000 Mustached Americans, along with 2,000 bearded and 2,000 clean-shaven Americans and found that Mustached Americans earned 8.2 percent more on average than those with beards and 4.3 percent more than the clean-shaven. The research also demonstrated that people of Mustached American descent also tended to spend 11 percent more and save 3 percent less than their collective counterparts.

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