Content
AU started as a music magazine and continues in that vein, though in recent years more non-musical content has been added. Each issue includes four or five large features on major acts of the moment (in Issue 43, Hot Chip, Los Campesinos!, The Dillinger Escape Plan, Vampire Weekend and I Was A Cub Scout) as well as three smaller, single page 'Incoming' features, often on acts that have yet to reach the public consciousness. The magazine also boasts an extensive reviews section, with 40-60 albums being reviewed every month and rated out of 10, as well as a section of live reviews.
The magazine is published monthly and is available in newsagents and record stores throughout Northern Ireland and at Eason in the Republic of Ireland. It is supported by The National Lottery through the Arts Council of Northern Ireland. Apart from features and reviews, the main sections of the magazine are:
- Upfront
This section occupies the first 20 or so pages and includes the 'Incoming' features, a mix of serious and irreverent news stories and light-hearted regular features like Ironic Iconic (a look at a re-appreciated star of yesteryear), Goodies & Baddies ("who's exuding cool and who's acting the fool"), and 'Hey You! What's On Your iPod?', where the magazine's staff walk the streets asking passers-by that question.
- Rewind
This section focuses mainly on celebrating great events in music and film etc. It begins with 'Flashback', marking the anniversary of an event or movie release and finishes with an in-depth essay on a 'Classic Album'. Other regular features include A to Z (a themed, comic run through the alphabet on anything from Wrestlers to Superheroes), Let's Get Phrenological (brutally analysing a troubled celebrity) and The Good, The Bad and The Weird, celebrating and castigating the best, worst and most bizarre of a given topic.
- Subbacultcha
This section takes up the last 20 pages of the magazine and includes 'Most Wanted' (a preview of gigs, releases and events), 'Back Of The Net' (all manner of weird and wonderful stuff from the web), 'In Pictures' (photos taken by an AU photographer of punters at a recent gig) and specialist pages on the latest goings-on in the worlds of Film, Games, Arts and Comics.
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