All The Small Things - Music Video

Music Video

The music video for "All the Small Things" parodies boy bands and contemporary pop videos. It features the trio participating in choreographed dancing and dressing up as members of Backstreet Boys, 98 Degrees, and *NSYNC. It became the most successful video from Enema of the State and its constant airplay on MTV cemented the band's image as video stars, amid teen pop and boy bands. The music video was shot in August 1999, on location at Van Nuys Airport and Santa Monica State Beach, and premiered September 20, 1999, on MTV’s Making the Video.

The video was named "Best Video" at the 2000 Kerrang! Awards, as well as nabbing "Best Group Video" at the 2000 MTV Video Music Awards. "I was a little surprised it went over so well," recalled Marcos Siega, director of the clip, commenting that he felt it would offend viewers of TRL and boy band fans. "I think we had the opposite effect. In some ways, I think that video put Blink at that sort of pop level with those other bands. We were making fun of them, but it kind of became ." "Blink now had the backing of a major record company just like the synthesized pop acts they were spoofing," said British journalist Tim Footman. "In what way were they less 'pop' than Sugar Ray and 98 Degrees?" Matt Diehl, author of the book My So-Called Punk, called the basis for satire thin: "To seasoned ears, Blink-182 sounded and looked just as manufactured as the pop idols they were poking fun at." In a similar vein, in 2011, The New York Times wrote, "Fame doesn’t discriminate based on origin, though: soon the group was as famous as those it was parodying."

During rehearsals for the video, bassist Mark Hoppus met his future wife, Skye Everly. According to a 2004 interview, Everly, who was then an MTV talent executive, initially said no to dating Hoppus: "Tom always used to embarrass me. Any girl he'd talk to, he'd say, 'Hey, you wanna go on a date with Mark?' He asked Skye, my wife, who looked at me and said 'No.' That's how it all started." Hoppus would marry Everly on December 2, 2000.

In 2012, the video attracted attention when a blogger at BuzzFeed noticed similarities between the video and boy band One Direction's video for "What Makes You Beautiful" — the video was filmed on Santa Monica Beach and is shot from the same camera angle as in "All the Small Things", leading media outlets to joke that the band parodied One Direction eleven years prior to their formation.