All By Students (ABS) Notebooks
All By Students (ABS) Notebooks is a college marketing company that partners with universities across the United States to spearhead a free school supplies initiative for students.
Their flagship product, a free multi-subject notebook, is given to university students at the start of every semester. Full-page advertisements act as subject dividers that offer further discounts, thus subsidizing the notebooks for students. As of January 2009, the following brands have participated: 3M, AT&T, Blackberry, CDW, Dell, Dr. Pepper, STA Travel, Discover Card, Ford, GEICO, General Mills, ice.com, Idearc, Kraft, Monster, My Rich Uncle, P & G, Palm, RealNetworks, Saturn, Sears, STA Travel, NBA, Unilever, Vault.com, Volvo, Warner Bros, Western Union, Wrigley, and Yahoo.
The notebooks are designed to reflect the brand of the school distributing by adopting their colors and logo. The first eight pages include college-specific information such as campus maps, important telephone numbers, and academic calendars.
Read more about All By Students (ABS) Notebooks: Beginnings, Notebook Distribution, Press, Allbystudents.com, Defunct
Famous quotes containing the words students and/or notebooks:
“We are students of words: we are shut up in schools, and colleges, and recitation-rooms, for ten or fifteen years, and come out at last with a bag of wind, a memory of words, and do not know a thing.”
—Ralph Waldo Emerson (1803–1882)
“The first duty of a lecturer—to hand you after an hour’s discourse a nugget of pure truth to wrap up between the pages of your notebooks and keep on the mantlepiece for ever.”
—Virginia Woolf (1882–1941)