Alexei Kovalev - Endorsements

Endorsements

Kovalev is a prominent endorsee of Warrior Hockey, making use of their range of products as a trademark which includes his own signature stick, the AK27. Kovalev was also pictured on the cover of EA Sports' NHL 95 scoring a goal on Kirk McLean of the Vancouver Canucks in the 1994 Stanley Cup Finals. In March 2008, Kovalev released a two-disc DVD titled My Hockey Tips and Training Methods. He is donating 100 percent of the DVD sale profits to charities that promote cardiac care for children. At age 8, Kovalev himself was diagnosed with a heart disorder that prevented him from playing hockey for two years while he underwent treatment.