The Name and Logo
The name 'Acheron' comes from classical Greek mythology, where Acheron is one of the rivers in Hades. It is the Acheron across which Charon was said to ferry the newly dead to the underworld. These classical allusions are clearly reflected in the company's logo, which shows a ferryman and a lake or river of some sort.
Managing director Lewis Strudwick has suggested that the name 'Acheron' was as mispronounced as 'id Software', with the preferred pronunciation being 'ak-uh-ron', or 'ack-uh-ron'.
Read more about this topic: Acheron Design