Account Planning - Myths About Account Planning

Myths About Account Planning

Taken from an article by George Creel which appeared in Advertising Age on September 16, 1991.

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Famous quotes containing the words myths about, myths, account and/or planning:

    The myths about what we’re supposed to feel as new mothers run strong and deep. . . . While joy and elation are surely present after a new baby has entered our lives, it is also within the realm of possibility that other feelings might crop up: neediness, fear, ambivalence, anger.
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    Play for young children is not recreation activity,... It is not leisure-time activity nor escape activity.... Play is thinking time for young children. It is language time. Problem-solving time. It is memory time, planning time, investigating time. It is organization-of-ideas time, when the young child uses his mind and body and his social skills and all his powers in response to the stimuli he has met.
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