Account Planning - Myths About Account Planning

Myths About Account Planning

Taken from an article by George Creel which appeared in Advertising Age on September 16, 1991.

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Famous quotes containing the words myths about, myths, account and/or planning:

    The myths about what we’re supposed to feel as new mothers run strong and deep. . . . While joy and elation are surely present after a new baby has entered our lives, it is also within the realm of possibility that other feelings might crop up: neediness, fear, ambivalence, anger.
    Sally Placksin (20th century)

    Two myths must be shattered: that of the evil stepparent . . . and the myth of instant love, which places unrealistic demands on all members of the blended family. . . . Between the two opposing myths lies reality. The recognition of reality is, I believe, the most important step toward the building of a successful second family.
    Claire Berman (20th century)

    I have observed the misery of my people who are in Egypt; I have heard their cry on account of their taskmasters. Indeed, I know their sufferings, and I have come down to deliver them from the Egyptians, and to bring them up out of that land to a good and broad land, a land flowing with milk and honey, to the country of the Canaanites, the Hittites, the Amorites, the Perizzites, the Hivites, and the Jebusites.
    Bible: Hebrew, Exodus 3:7,8.

    My consciousness-raising group is still going on. Every Monday night it meets, somewhere in Greenwich Village, and it drinks a lot of red wine and eats a lot of cheese. A friend of mine who is in it tells me that at the last meeting, each of the women took her turn to explain, in considerable detail, what she was planning to stuff her Thanksgiving turkey with. I no longer go to the group.
    Nora Ephron (b. 1941)