The Event Itself
On Saturday, September 21, 2002, at 8 p.m. ET, 24 Hours of Love went on the air live with Courtney Love and a friend named Ursula. At this time, Love again explained that she would have full control of the programming. However, the movies and movie clips were no longer mentioned. A unconfirmed account claims that Love was not told until immediately before the broadcast that MTV2 did not have the rights to air those movies. Additionally, the film Performance had an X rating, which meant since MTV2 had low power television broadcast affiliates, it would have been unable to air that film without risking punishment with the FCC, and the condemnation of the network's advertisers.
Between the guests during the whole 24 hours, there were Albert Hammond, Jr. and Fabrizio Moretti from The Strokes, Ryan Adams and Eve, besides phone conversations with artists like Cameron Crowe and Michael Stipe.
Read more about this topic: 24 Hours Of Love
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“A society which allows an abominable event to burgeon from its dungheap and grow on its surface is like a man who lets a fly crawl unheeded across his face or saliva dribble unstemmed from his mouth—either epileptic or dead.”
—Jean Baudrillard (b. 1929)