Promotion For The Event
In the days leading up to the event, MTV2 insisted that Love would have full programming control. The official Viacom press release to the Associated Press read as follows:
| “ | NEW YORK (AP) -- You've really gotta love Courtney Love if you tune into MTV2 this weekend. For 24 straight hours, the rock diva will be in control of the music network. She'll play the videos she likes, invite her friends over for an on-camera jab fest and do whatever else she pleases, the network said Monday.
"MTV2 has always been home to a variety of artists," said David Cohn, MTV2 general manager. "So much so, we wanted to let them move in, and we are thrilled to give Courtney the first set of keys." This is the first time the network has relinquished control to an artist for a day, representatives said. Love won't even need to stay awake the entire 24 hours; an MTV spokesman says when she sleeps, the network will probably show snippets of her dozing. The former lead singer of Hole will take over the MTV studios in Times Square for "24 Hours of Love" at 8 p.m. (EDT) Saturday. |
” |
During the week before the broadcast, Love heavily promoted the show. While appearing on the Howard Stern radio show, she stated that she would be airing any video she wanted and that she was interested in videos by female rock artists. In an interview for USA Today, she claimed that she would also be airing the movies Performance and Times Square, and she had also mentioned bringing in clips from other movies.
Read more about this topic: 24 Hours Of Love
Famous quotes containing the words promotion and/or event:
“Parents can fail to cheer your successes as wildly as you expected, pointing out that you are sharing your Nobel Prize with a couple of other people, or that your Oscar was for supporting actress, not really for a starring role. More subtly, they can cheer your successes too wildly, forcing you into the awkward realization that your achievement of merely graduating or getting the promotion did not warrant the fireworks and brass band.”
—Frank Pittman (20th century)
“There is not any present moment that is unconnected with some future one. The life of every man is a continued chain of incidents, each link of which hangs upon the former. The transition from cause to effect, from event to event, is often carried on by secret steps, which our foresight cannot divine, and our sagacity is unable to trace. Evil may at some future period bring forth good; and good may bring forth evil, both equally unexpected.”
—Joseph Addison (1672–1719)