Television
The rights for the 1987 games were won by CBS with a bid of $4,000,000, and Brent Musburger hosted. CBS aired 26 hours of coverage, all on weekend afternoons, including live coverage of the Opening Ceremony from the Indianapolis Motor Speedway. Additionally, CBS provided the world feed. The ratings were boosted by the participation of Cuban athletes on U.S. soil, providing a USA-Cuba showdown in many events.
Read more about this topic: 1987 Pan American Games
Famous quotes containing the word television:
“His [O.J. Simpson’s] supporters lined the freeway to cheer him on Friday and commentators talked about his tragedy. Did those people see the photographs of the crime scene and the great blackening pools of blood seeping into the sidewalk? Did battered women watch all this on television and realize more vividly than ever before that their lives were cheap and their pain inconsequential?”
—Anna Quindlen (b. 1952)
“Never before has a generation of parents faced such awesome competition with the mass media for their children’s attention. While parents tout the virtues of premarital virginity, drug-free living, nonviolent resolution of social conflict, or character over physical appearance, their values are daily challenged by television soaps, rock music lyrics, tabloid headlines, and movie scenes extolling the importance of physical appearance and conformity.”
—Marianne E. Neifert (20th century)
“So by all means let’s have a television show quick and long, even if the commercial has to be delivered by a man in a white coat with a stethoscope hanging around his neck, selling ergot pills. After all the public is entitled to what it wants, isn’t it? The Romans knew that and even they lasted four hundred years after they started to putrefy.”
—Raymond Chandler (1888–1959)