Media Coverage
Earlier it was though that the Games might not get much media coverage, due to the focus on the Olympic Games, but both radio and television media gave high coverage to the Games.
Read more about this topic: 1964 Summer Paralympics
Famous quotes containing the word media:
“Never before has a generation of parents faced such awesome competition with the mass media for their children’s attention. While parents tout the virtues of premarital virginity, drug-free living, nonviolent resolution of social conflict, or character over physical appearance, their values are daily challenged by television soaps, rock music lyrics, tabloid headlines, and movie scenes extolling the importance of physical appearance and conformity.”
—Marianne E. Neifert (20th century)