Yankie Bar - History

History

Just after the Second World War, the Danish candy producer, Toms, were contacted by the United States high command in Germany, which commissioned Toms to produce a candy bar for the American troops in Germany to avoid transporting such products across the Atlantic. In return, the U.S. would supply Toms with the required amount of cocoa beans.

The Yankie Bar is very similar to the European version of the Mars Bar, and both the American troops and the Danish youth found it very tasty. Ten years later, in 1956, Toms launched the Holly bar, similar to the Yankie bar, but with hazelnuts.

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