Promotion
DC Comics gave out promotional light-up tiaras to those who attended the premiere of the film at WonderCon 2009.
Upon the DVD release of the film, DC Comics arranged for several promotional packaging concepts to be released through different vendors. Working together with Mattel, they created a miniature action figure of the animated Wonder Woman that was packaged together with the 2-disc DVD sets sold through Best Buy's stores. Images of the animated Wonder Woman were made into sheets of temporary tattoos and packaged with the single disc DVD of the film that were sold exclusively through Kmart's stores. FYE and Suncoast retail stores sold pre-orders of the DVD with a promotional film poster containing a printed autograph of the film's director Lauren Montgomery. The two-disc special edition DVDs sold at Target stores included bonus Wonder Woman centric episodes from the Justice League animated series and its spin-off Justice League Unlimited, two shows produced by Bruce Timm. Borders Book Stores offered an exclusive "Making of Wonder Woman" booklet featuring storyboards and character designs. Finally, a lenticular cover was created for the DVD cover depicting Wonder Woman shifting her position, sold exclusively through Wal-Mart stores.
Read more about this topic: Wonder Woman (film)
Famous quotes containing the word promotion:
“I am asked if I would not be gratified if my friends would procure me promotion to a brigadier-generalship. My feeling is that I would rather be one of the good colonels than one of the poor generals. The colonel of a regiment has one of the most agreeable positions in the service, and one of the most useful. “A good colonel makes a good regiment,” is an axiom.”
—Rutherford Birchard Hayes (1822–1893)
“Parents can fail to cheer your successes as wildly as you expected, pointing out that you are sharing your Nobel Prize with a couple of other people, or that your Oscar was for supporting actress, not really for a starring role. More subtly, they can cheer your successes too wildly, forcing you into the awkward realization that your achievement of merely graduating or getting the promotion did not warrant the fireworks and brass band.”
—Frank Pittman (20th century)