Volvo XC60 - Sales and Marketing

Sales and Marketing

Retail sales volume
Calendar year United States Canada Sweden Global
2008 0 0 865 6,954
2009 9,262 1,211 2,577 61,667
2010 12,030 1,540 5,059 80,723
2011 12,932 1,865 6,423 97,183

Volvo used the 2009 film The Twilight Saga: New Moon to promote the XC60, including an online contest to give away models identical to the one driven by lead character Edward Cullen.

Read more about this topic:  Volvo XC60

Famous quotes containing the word sales:

    The damned are in the abyss of Hell, as within a woeful city, where they suffer unspeakable torments, in all their senses and members, because as they have employed all their senses and their members in sinning, so shall they suffer in each of them the punishment due to sin.
    —St. Francis De Sales (1567–1622)