Unified Structured Inventive Thinking - History

History

The methodology known as systematic inventive thinking (SIT), now known as advanced systematic thinking (ASIT), was brought into Ford Motor Company in 1995. Dr. Roni Horowitz and colleagues developed SIT in the early 1990s with the goal of simplifying TRIZ. It was introduced into Ford by Dr. Ed Sickafus who modified the methodology for adaptation into an automotive environment and named it "structured inventive thinking", retaining the acronym SIT in honor of the earlier work. In 1997, Ford Motor Company approved the publication of a textbook, Unified Structured Inventive Thinking – How to Invent by Dr. Ed. Sickafus.

Since 2000, USIT has been taught outside of the company to non-Ford interests. It has been introduced to individuals, companies, and institutions in Africa, Asia, the Americas, Australia, and Europe. A newsletter containing mini-lectures on USIT is sent to 43 countries and is translated into three languages (see Resources).

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