Automorph Technology
The special feature of movie figures is "automorph technology". Moving one piece of the robot in the transformation sequence makes another piece move automatically. Most of the figures in this toy line have this feature. This is a debatable feature because some fans of the new toys tend to dislike the automorph, as it can have unwanted effects while transforming the figure.
Read more about this topic: Transformers (film) Toy Line
Famous quotes containing the word technology:
“The successor to politics will be propaganda. Propaganda, not in the sense of a message or ideology, but as the impact of the whole technology of the times.”
—Marshall McLuhan (1911–1980)