Merchandising and Promotion
To promote Toy Pop's 1986 release, Namco distributed yellow flyers to Japanese arcade establishments. These fliers presented information regarding the game, such as the rules of the game, pictures of the in-game enemies, and a single full-colored screenshot of Toy Pop's gameplay in the middle of the page. This flyer also included retail information such as the Toy Pop arcade machine's ¥93000 price.
Stationery bearing Toypop artwork was also created. Two known designs that were featured include one that was a reproduction of the game's opening cutscene, and the other being artwork of the game's several characters grouped together.
Read more about this topic: Toy Pop
Famous quotes containing the word promotion:
“Parents can fail to cheer your successes as wildly as you expected, pointing out that you are sharing your Nobel Prize with a couple of other people, or that your Oscar was for supporting actress, not really for a starring role. More subtly, they can cheer your successes too wildly, forcing you into the awkward realization that your achievement of merely graduating or getting the promotion did not warrant the fireworks and brass band.”
—Frank Pittman (20th century)