Merchandising and Promotion
To promote Toy Pop's 1986 release, Namco distributed yellow flyers to Japanese arcade establishments. These fliers presented information regarding the game, such as the rules of the game, pictures of the in-game enemies, and a single full-colored screenshot of Toy Pop's gameplay in the middle of the page. This flyer also included retail information such as the Toy Pop arcade machine's ¥93000 price.
Stationery bearing Toypop artwork was also created. Two known designs that were featured include one that was a reproduction of the game's opening cutscene, and the other being artwork of the game's several characters grouped together.
Read more about this topic: Toy Pop
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