Strength
At first, the theory of planned behavior can cover people's non-volitional behavior which cannot be explained by the theory of reasoned action.
An individual's behavioral intention cannot be the exclusive determinant of behavior where an individual's control over the behavior is incomplete. By adding "perceived behavioral control," the theory of planned behavior can explain the relationship between behavioral intention and actual behavior.
Several studies found that the TPB would help better predict health-related behavioral intention than the theory of reasoned action (Ajzen, 1988). The TPB has improved the predictability of intention in various health-related fields such as condom use, leisure, exercise, diet, etc.
In addition, the theory of planned behavior as well as the theory of reasoned action can explain the individual's social behavior by considering "social norm" as an important variable.
Read more about this topic: Theory Of Planned Behavior, Evaluation of The Theory
Famous quotes containing the word strength:
“It is not alone the fact that women have generally had to spend most of their strength in doing for others that has handicapped them in individual effort; but also that they have almost universally had to care wholly for themselves.”
—Anna Garlin Spencer (1851–1931)
“The days of our years are threescore years and ten; and if by reason of strength they be fourscore years, yet is their strength labor and sorrow; for it is soon cut off, and we fly away.”
—Bible: Hebrew Psalms, 90:10.
The Book of Common Prayer (1662)
“Today, supremely, it behooves us to remember that a nation shall be saved by the power that sleeps in its own bosom; or by none; shall be renewed in hope, in confidence, in strength by waters welling up from its own sweet, perennial springs. Not from above; not by patronage of its aristocrats. The flower does not bear the root, but the root the flower.”
—Woodrow Wilson (1856–1924)