Corporate Image
THAI is one of the few airlines with an inflight uniform change policy. International female flight attendants are required to change from their corporate purple suits (for use outside the cabin) into traditional Thai dresses (as seen on the company's marketing campaigns) prior to the general boarding of passengers. They are also required to change back into the former prior to disembarkation. Consequently, traditional Thai dresses are only visible to the traveling public on-board THAI aircraft or in THAI's premium lounges in Bangkok. Cabin crew of nationalities other than Thai are not allowed to wear the traditional Thai attire. Male flight attendants also have on-board suit jackets that differ from those worn on the ground.
Read more about this topic: Thai Airways International
Famous quotes containing the words corporate and/or image:
“The corporate grip on opinion in the United States is one of the wonders of the Western World. No First World country has ever managed to eliminate so entirely from its media all objectivity—much less dissent.”
—Gore Vidal (b. 1925)
“For me, the child is a veritable image of becoming, of possibility, poised to reach towards what is not yet, towards a growing that cannot be predetermined or prescribed. I see her and I fill the space with others like her, risking, straining, wanting to find out, to ask their own questions, to experience a world that is shared.”
—Maxine Greene (20th century)