Territory of Hawaii - Tourism Begins

Tourism Begins

Hawaii's tourism industry began in 1882 when Matson Navigation Company, founded by William Matson, began sailing vessels between San Francisco and Hawaii carrying goods. His transports encouraged him to purchase passenger steamships that would carry tourists hoping to vacation in Hawaii from the mainland United States.

Matson's fleet included the SS Wilhelmina, rivaling the best passenger ships serving traditional Atlantic routes. With the boom in interest of Hawaiian vacations by America's wealthiest families in the late 1920s, Matson added the SS Mariposa, SS Monterey and SS Lurline (one of many Lurlines) to the fleet.

Matson Navigation Company opened two resort hotels in Honolulu near royal grounds. The first (and for a time the only) hotel on Waikīkī was the Moana Hotel which opened in 1901. As the first hotel in Waikīkī, the Moana Hotel was nicknamed the "First Lady of Waikīkī." The hotel gained international attention in 1920 when Edward, Prince of Wales and future King Edward VIII of the United Kingdom, stayed as a guest.

In 1927, the Royal Hawaiian Hotel, informally called the "Pink Palace of the Pacific," opened for business. It was the preferred Hawaii residence of U.S. President Franklin D. Roosevelt during World War II.

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