Method
The threshold in subliminal stimuli research is the level at which the participant is not aware of the stimulus being presented. Researchers determine a threshold for the stimulus that will be used as the subliminal stimulus. That subliminal stimulus is then presented during the study at some point and measures are taken to determine the effects of the stimulus. The way in which studies operationally define thresholds depends on the methods of the particular article. The methodology of the research also varies by the type of subliminal stimulus (auditory or visual) and the dependent variables they measure.
Read more about this topic: Subliminal Stimuli
Famous quotes containing the word method:
“in the absence of feet, “a method of conclusions”;
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in the curious phenomenon of your occipital horn.”
—Marianne Moore (1887–1972)
“Government by average opinion is merely a circuitous method of going to the devil; those who profess to lead but in fact slavishly follow this average opinion are simply the fastest runners and the loudest squeakers of the herd which is rushing blindly down to its destruction.”
—Thomas Henry Huxley (1825–95)
“One of the grotesqueries of present-day American life is the amount of reasoning that goes into displaying the wisdom secreted in bad movies while proving that modern art is meaningless.... They have put into practise the notion that a bad art work cleverly interpreted according to some obscure Method is more rewarding than a masterpiece wrapped in silence.”
—Harold Rosenberg (1906–1978)