Spirit (Leona Lewis Album) - Release and Promotion

Release and Promotion

The release of the album marked Lewis as the first winner of a major television talent show to be given a global launch with a debut album. Spirit was re-released on 17 November 2008 in the UK following the release of "Forgive Me". It also features "Misses Glass" from the American version of the album, and Lewis's cover of Snow Patrol's "Run". In addition to the extra tracks, the deluxe featured a DVD containing all of Lewis's music videos to date except the video for "Run". The deluxe edition was released on 3 February 2009 in the US, including two out of three of her b-sides as well as the single mix for "Run", which is 34 seconds shorter than the international album version. The accompanying DVD includes all of Lewis's music videos, with the exception of "A Moment Like This", along with a live video of "I Will Be".

On 24 September 2007, Lewis performed a special album launch party at the Mandarin Oriental Hotel in Knightsbridge, London. She performed "Bleeding Love", "The First Time Ever I Saw Your Face", "Homeless" and "Whatever It Takes". Lewis went on a two-day UK regional radio tour to promote the album and single "Bleeding Love" on 11 and 12 October. This was followed by an appearance on This Morning on 15 October. Lewis performed "Bleeding Love" live on the fourth series of The X Factor on 20 October 2007. From 29 October 2007, Spirit was BBC Radio 2's Album of the Week. In November 2007 she performed "Bleeding Love" and a cover of the Snow Patrol song "Run" on BBC Radio 1's Live Lounge show. Lewis performed "Bleeding Love" and "The First Time Ever I Saw Your Face" on Saturday Night Divas. During February and March 2008, Lewis promoted the album in Europe. In February, Lewis made her American TV performance debut on The Oprah Winfrey Show singing "Bleeding Love". Then through the course of late March and early April Lewis carried out a large scale promotional tour throughout America appearing and performing on TV shows including The Tonight Show with Jay Leno, The Ellen DeGeneres Show, Jimmy Kimmel Live!, Tyra Banks Show, Good Morning America, Late Show with David Letterman and TRL, with a performance in late April on American Idol followed by a promotional tour of Australia.

In November 2009, dates in the United Kingdom and Ireland were confirmed for Lewis's debut tour, supporting Spirit and Lewis's second album Echo.

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