Movie Themes
The use of movie-themed cars is viewed as being perfectly suited to promotion through the use of special paint schemes due to the short-term nature of a movie's box office run.
Often, a sponsor is involved in a movie, and to promote the movie, they will deal with the movie producers to have their car painted to reflect the movie. Other times, a film studio will work with a driver to have the movie theme.
Read more about this topic: Special Paint Schemes In Racing Cars
Famous quotes containing the words movie and/or themes:
“It was easy to recognize in him the anti-social animus of a born evangelist, but there was also something else—a kind of voluptuous delight in the shabby and preposterous, a perverted aestheticism like that of a latter-day movie or radio fan, a wild will to roll in and snuffle balderdash as a cat rolls in and snuffles catnip.”
—H.L. (Henry Lewis)
“I suppose you think that persons who are as old as your father and myself are always thinking about very grave things, but I know that we are meditating the same old themes that we did when we were ten years old, only we go more gravely about it.”
—Henry David Thoreau (1817–1862)