Producers and Brands
There are approximately 3 major singani manufacturers, several medium producers, and a host of small operations. Only the three majors have the reach to supply the entire country, medium suppliers typically cover a particular region, and small firms specialize in very local markets.
SAIV is a large agro-industrial conglomerate with multiple interests and produces Bolivia’s Casa Real brand. Family-owned Bodegas Kuhlmann distills two lines of singani, Los Parrales and Tres Estrellas. A publicly traded company, La Concepción, produces the Rujero brand. Together, these three account for most consumption of singani.
Medium level producers are SAGIC with the San Pedro de Oro brand, the Sociedad San Rafael with the Sausini brand, Bodegas Kohlberg with the La Cabana brand, Casa de Plata with the Valluno brand, and singani Ocho Estrellas.
Many Bolivian producers tier their brands with colors, black, red, blue, to reach different markets, much the way whisky producer Johnnie Walker does. In 2004, 4 million bottles of singani were produced by the industry. The amount of production is constrained by the size of the market and by the amount of acreage under cultivation, and is ultimately constrained by the amount of suitable land within the domain. By the year 2010 total acreage in vineyards was between 12,000 and 13,000 acres which includes all uses of grapes, table, wine, and singani.
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