Examples
Examples include the use of blood and gore, diseased organs and human body parts, and the like. Thus, it can expose any taboo, but typically has an unnecessarily sexually suggestive image. Benetton Group has had several shocking ads of a priest and a nun kissing, a black woman breast-feeding a white baby, and death row inmates' thoughts. Legal advertising that employs shockvertising would depict or re-enact a car accident, which is now illegal in New York.
This practice has been compared to extreme sports and lewd behavior, and to the Jerry Springer show.
Shockvertising is recognized around the world as a term of art, in Polish, in German, and Dutch.
Read more about this topic: Shock Advertising
Famous quotes containing the word examples:
“No rules exist, and examples are simply life-savers answering the appeals of rules making vain attempts to exist.”
—André Breton (1896–1966)
“In the examples that I here bring in of what I have [read], heard, done or said, I have refrained from daring to alter even the smallest and most indifferent circumstances. My conscience falsifies not an iota; for my knowledge I cannot answer.”
—Michel de Montaigne (1533–1592)
“There are many examples of women that have excelled in learning, and even in war, but this is no reason we should bring ‘em all up to Latin and Greek or else military discipline, instead of needle-work and housewifry.”
—Bernard Mandeville (1670–1733)