Sainsbury's Local - Joint Venture With Shell

Joint Venture With Shell

In June 2003, Sainsbury’s announced that it was creating 100 new convenience stores at Shell petrol stations. The shops were to open over the next three years, leading to the creation of up to 2000 jobs.

The first of the stores opened in the autumn of that year, following a successful trial at six garages in south east England. The new stores were based on the existing "Sainsbury Local" outlets, but also sold car care products and motor accessories.

In the end, only 24 stores were opened. The joint venture has now ended due to being unprofitable.

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