Quantitative Research - Overview

Overview

Quantitative research is generally made using scientific methods, which can include:

  • The generation of models, theories and hypotheses
  • The development of instruments and methods for measurement
  • Experimental control and manipulation of variables
  • Collection of empirical data
  • Modeling and analysis of data

Quantitative research is often contrasted with qualitative research, which is the examination, analysis and interpretation of observations for the purpose of discovering underlying meanings and patterns of relationships, including classifications of types of phenomena and entities, in a manner that does not involve mathematical models. Approaches to quantitative psychology were first modeled on quantitative approaches in the physical sciences by Gustav Fechner in his work on psychophysics, which built on the work of Ernst Heinrich Weber. Although a distinction is commonly drawn between qualitative and quantitative aspects of scientific investigation, it has been argued that the two go hand in hand. For example, based on analysis of the history of science, Kuhn (1961, p. 162) concludes that “large amounts of qualitative work have usually been prerequisite to fruitful quantification in the physical sciences”. Qualitative research is often used to gain a general sense of phenomena and to form theories that can be tested using further quantitative research. For instance, in the social sciences qualitative research methods are often used to gain better understanding of such things as intentionality (from the speech response of the researchee) and meaning (why did this person/group say something and what did it mean to them?) (Kieron Yeoman).

Although quantitative investigation of the world has existed since people first began to record events or objects that had been counted, the modern idea of quantitative processes have their roots in Auguste Comte's positivist framework. Positivism emphasized the use of the scientific method through observation to empirically test hypotheses explaining and predicting what, where, why, how, and when phenomena occurred. Positivist scholars like Comte believed only scientific methods rather than previous spiritual explanations for human behavior could advance science.

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