Purpose
The purpose of qualitative research is to gather non-numerical data to help explain or develop a theory about a relationship. Methods used to gain qualitative information include surveys, observation, case studies, and interviews and the information derived from these means can be combined into a story like description of what is happening or what has happened in the past. For example, to better understand variables that are difficult to quantify, such as attitudes, religious beliefs, or political opinions, qualitative research could be used to draw a picture about a specific population or group of people. Qualitative research is often also used as a pilot study in order to gather information that may later lead to a quantitative study.
Read more about this topic: Quantitative Psychological Research
Famous quotes containing the word purpose:
“The chief want, in every State that I have been into, was a high and earnest purpose in its inhabitants. This alone draws out the great resources of Nature, and at last taxes her beyond her resources; for man naturally dies out of her.”
—Henry David Thoreau (18171862)
“I want that glib and oily art
To speak and purpose not, since what I well intend,
Ill dot before I speak.”
—William Shakespeare (15641616)
“the Omnibus
Had no real purpose till it got to us.
Never believe it.”
—Robert Frost (18741963)