Purpose
The purpose of qualitative research is to gather non-numerical data to help explain or develop a theory about a relationship. Methods used to gain qualitative information include surveys, observation, case studies, and interviews and the information derived from these means can be combined into a story like description of what is happening or what has happened in the past. For example, to better understand variables that are difficult to quantify, such as attitudes, religious beliefs, or political opinions, qualitative research could be used to draw a picture about a specific population or group of people. Qualitative research is often also used as a pilot study in order to gather information that may later lead to a quantitative study.
Read more about this topic: Quantitative Psychological Research
Famous quotes containing the word purpose:
“Any historian of the literature of the modern age will take virtually for granted the adversary intention, the actually subversive intention, that characterizes modern writing—he will perceive its clear purpose of detaching the reader from the habits of thought and feeling that the larger culture imposes, of giving him a ground and a vantage point from which to judge and condemn, and perhaps revise, the culture that produces him.”
—Lionel Trilling (1905–1975)
“Rule of criticism: only attend to the shape, and the purpose will manifest itself.”
—Mason Cooley (b. 1927)
“I have sought his aid—but if after endeavoring to do my best in the light which he affords me, I find my efforts fail, I must believe that for some purpose unknown to me, He wills it otherwise.”
—Abraham Lincoln (1809–1865)