Pub Names - Pub Names As A Brand

Pub Names As A Brand

Some pub chains in the UK adopt the same or similar names for many pubs as a means of brand expression. The principal examples of this are The Moon Under Water, commonly used by the JD Wetherspoon chain (inspired by an essay by George Orwell )and the Tap and Spile brand name used by the now defunct Century Inns chain. A popular chain of gastropubs (pubs specialising in fashionable food) has adopted the humorous name Slug and Lettuce.

Read more about this topic:  Pub Names

Famous quotes containing the words names and/or brand:

    I do not see why, since America and her autumn woods have been discovered, our leaves should not compete with the precious stones in giving names to colors; and, indeed, I believe that in course of time the names of some of our trees and shrubs, as well as flowers, will get into our popular chromatic nomenclature.
    Henry David Thoreau (1817–1862)

    Don’t waste time trying to break a man’s heart; be satisfied if you can just manage to chip it in a brand new place.
    Helen Rowland (1875–1950)