Product Design - Demand-pull Innovation and Invention-push Innovation

Demand-pull Innovation and Invention-push Innovation

Most product designs fall under one of two categories: demand-pull innovation or invention-push innovation.

Demand-pull happens when there is an opportunity in the market to be explored by the design of a product. This product design attempts to solve a design problem. The design solution may be the development of a new product or developing a product that's already on the market, such as developing an existing invention for another purpose.

Invention-push innovation happens when there is an advancement in intelligence. This can occur through research or it can occur when the product designer comes up with a new product design idea.

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Famous quotes containing the word innovation:

    Both cultures encourage innovation and experimentation, but are likely to reject the innovator if his innovation is not accepted by audiences. High culture experiments that are rejected by audiences in the creator’s lifetime may, however, become classics in another era, whereas popular culture experiments are forgotten if not immediately successful. Even so, in both cultures innovation is rare, although in high culture it is celebrated and in popular culture it is taken for granted.
    Herbert J. Gans (b. 1927)